EP09: Getting schooled with Gabriela Baiter, LAY LO + HOMESCHOOL

Welcome to the ninth episode of Mother of Dogs. Tina is joined by Gabriela Baiter. 

Gabriela & LAY LO™

After adopting her first puppy, Gabriela found that choosing from many of the best pet products meant sacrificing on the style of her small apartment.

With that as her spark, she started LAY LO™ out of her garage with a mission to make products for her pets that she’d be proud to display in her home.

Over 5 years later, her small team has continued that journey — designing over fifteen unique bed patterns, securing new retailer partners such as Nordstrom, Saks, and Anthropologie, and launching successful collaborations with visionary brands such as Etsy, Joseph Altuzarra, and Studio W.A.L.D.. LAY LO™ has even been featured in Fast Company, Elle Decor, Architectural Digest, and Dwell.

Homeschool

Homeschool provides a holistic approach to improving life at home with your dog. From 1:1 training, to nutrition and grooming, you'll get the support you need with guaranteed results. 

Topics Covered:

• How wanting the best (and stylish!) orthopedic bed for her senior pet set the stage for starting LAY LO.
• Exploring the process of growing and expanding a business creatively and operationally.
• Uncompromising design and leading the way with a storytelling mindset. 
• Saying “Yes!” to the right business opportunities and figuring out how to make it work.
• The benefits and challenges of starting and running a business with your significant other.
• How Gabriela’s dedication to rescuing the “the broken ones, the seniors, the runts, and the ones they say you can’t fix” led to building Homeschool’s transformative community. 
• Finding intersections to merge products and services to create the ultimate customer experience.

Follow:

Subscribe to Mother of Dogs: https://www.motherofdogs.co/ 

Mother of Dogs on Instagram: @motherofdogspod // @allidoiswinwithchloe

LAY LO™: https://www.laylopets.com/

Home School: https://www.laylopets.com/pages/homeschool?

Gabriela Baiter on Instagram: https://www.instagram.com/gabaiter/

LAY LO™ on Instagram: https://www.instagram.com/laylopets/

Homeschool on Instagram: https://www.instagram.com/tryhomeschool/

Special Offer: 

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Listen to the episode on Apple Podcasts, Spotify, or on your favorite podcast platform. 

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